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how to use augmented reality in banking?

digital transformation banking augmented reality

New technologies such as artificial intelligence chat-bots, blockchain technology and most importantly augmented reality, augmented reality technology, have also easily adapted to the banking industry. Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) are the basis for software and content that combine sensors, big data, cloud, artificial intelligence (AI), and wearables. One of the technologies that is extremely ambitious about new generation digital banking applications is augmented reality, namely augmented reality.

Banking applications offer many technologies such as face scanning, QR code, withdrawal, and payment. As well as augmented reality can be integrated into banking applications, projects can be developed with Google Augmented Reality Search Results or webAR that works by browser by opening the camera without requiring any application.

We have come to the section where we will create banking experience with Google augmented reality supported search results. Let's summarize the flow briefly:

1) Requirement by the customer: To apply for banking products such as credit card or credit. Bank side requirement: Reaching customers / potential customers who need banking products such as credit or credit cards.

2) Research process on the customer side: To write the banking product that needs Google search engine and find the most suitable product. Need on the bank side: To come first in keywords related to banking products related to Google and to provide the customer access to his / her own site.

3) Customer side evaluation and screening process: Who was the most memorable offer? Who is different? Bank requirement: When credit or credit card is written, thanks to the Google Augmented Reality search results, if I can carry and differentiate to the customers' environment without any application, with the money that will fall on the screen with snippets connected to the url of our site, and with the offer buttons that I present with the content of the money falling from above. I can get online offers by giving the customer experience. Thus, I differentiate in the perception of the customer by doing not done before.

Banks that want to offer their customers loan offers with augmented reality technology in banking can offer their loan offers with augmented reality with our product we have prepared, and they can get credit information with call to action buttons! Try it out here! If you wish, you can scan your credit card through your banking application or with webAR, or browser-based augmented reality technology, and experience your spending and limit.



Testing Augmented Reality technology in a very basic way, banks such as Kony DBX, Halifax and Australia's Commonwealth Bank have created AR applications to help consumers find nearby branches and ATMs. While navigating through the city and looking at a smartphone screen, the user can see real-time information or make an appointment in the nearest locations, including distance and additional details.

Credit cards are another banking product that meets augmented reality. Combining Masterpass and Identity Check Mobile technologies, Mastercard offers the opportunity to shop with augmented reality. Combining its own Masterpass and Identity Check Mobile technologies, Mastercard announced its augmented reality experience with retina authentication. As part of its project, Mastercard aims to provide an extraordinary shopping experience by combining real images with virtual reality created photorealistic images by offering augmented reality experience on mobile devices, aiming to provide a high security shopping experience developed specifically for consumers. Users will have a high level shopping experience with virtual images superimposed on the real world image on their mobile devices.

According to the information conveyed by Mastercard, the augmented reality technology presented is not only about the real world image of the product. Preparing an interface where detailed information about the product that customers want to buy will be presented, Mastercard will display many curious information about the product through smart mobile devices connected to the internet. Mastercard technology, which will transfer additional options not included in the physical location to the customer, will also offer extra information consisting of the experiences of other users.

Augmented reality technology offers tourists many benefits:

1- Helping tourists in the decision making process,

2- To provide less effort to find content,

3- It provides spatial indexality power. (reduces the need for information transmitted to users),

4 - it provides lower physical exertion and more security,

5- Provides information about invisible features,

6- It provides visual attention with direct attention.

The travel industry is all about producing special experiences, and with AR technology this is predicted to affect tourism quite positively. An up-to-date list of how Augmented Reality provides value for both end customers and the tourism industry.

After the customer decides to buy the product, the Masterpass account of the user will be reached with retina authentication. The customer will be able to make the payment by choosing whatever they wish from the credit cards attached to the Masterpass wallet. Depending on the nature of the product or service, the customer can get it right away or request delivery to a specific address if he wishes.

Different biometric authentication options can be used according to the customer's request.

In short, the banking sector will now pronounce augmented reality technology more often. If you want to capture augmented reality technology for your bank, you can contact augmented reality company Nsocial.